Reelytics Blog
Insights and strategies for short-form series creators
AI-Written Short Dramas Need Better Analytics, Not Less
Why AI-assisted short-form drama production demands more analytics, not less. Covers quality variance, A/B testing at scale, metrics for AI content, and the role of data in hybrid human-AI workflows.
How to Calculate CAC for Paywall Unlockers
Learn how to calculate customer acquisition cost when your customers are viewers who unlock paid episodes. Covers organic vs paid acquisition, CAC:LTV ratios, and strategies to reduce CAC through better content.
Zombie Episodes Are Killing Your Series Binge Rate
Learn what zombie episodes are, how to identify them with analytics, why they compound damage to series performance, and proven strategies for fixing or removing them to restore your binge rate.
New Series vs Keep Adding Episodes: What Analytics Tell You
Learn how to use analytics to decide whether to extend an existing series or launch a new one. Discover the key metrics that signal diminishing returns and the framework for making data-driven series lifecycle decisions.
How Studios Can Standardize Reporting Across Platforms
Learn how content studios can build unified reporting across TikTok, YouTube Shorts, and ReelShort. Covers metric normalization, taxonomy design, dashboard templates, and using a single source of truth.
Episode-Level Analytics: The Missing Metric
Most analytics platforms treat series as monoliths. Discover why episode-level analytics is the missing metric that separates data-driven creators from everyone else.
Understanding Cohort Retention for Paywalled Series
Learn how to build and interpret cohort retention tables for paywalled short-form series. Understand pre-paywall vs post-paywall retention and improve viewer lifetime value.
From Gut Feel to Data-Driven (Case Study)
How Bright Arc Studios transformed from gut-feel decision making to a data-driven operation — and increased series revenue by 30% in six months.